1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work, function more efficiently, and to provide information to website owners.
This policy explains what cookies we use on our New York Company brand website, why we use them, and how you can control them.
2. Our Website and Cookie Usage
Our website is a product information resource. We do not operate an online shop or process payments through this site. We do, however, use third-party cookies and tracking technologies for analytics and marketing purposes, as described below.
3. Types of Cookies We Use
We use the following categories of cookies on this website:
3.1 Strictly Necessary Cookies
These cookies are essential for the website to function and cannot be switched off. They are typically set in response to actions you take, such as submitting a form. No consent is required for these cookies.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| PHPSESSID | Grupo Bimbo Uk Ltd | Maintains your session while using the website, including when you submit our feedback form. | Session (deleted when browser closes) |
3.2 Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information. They help us improve the site over time.
We use Google Tag Manager (container ID: GTM-KSVTZ7) which loads the following analytics cookies:
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Distinguishes unique users using a randomly generated ID | 2 years | |
| _ga_00KC69B5XV | Stores and counts page views for GA4 measurement | 2 years | |
| _gid | Distinguishes users over a short-term period | 24 hours | |
| gtm_page_view | Google (GTM) | Counts page views within a session to control when tags fire | Session |
| _dc_gtm_UA-73279103-1 | Legacy Google Analytics tag — scheduled for removal | Session |
3.3 Marketing & Tracking Cookies
These cookies are set by third-party advertising platforms and are used to build a profile of your interests and to measure the effectiveness of our marketing activity. They may be used to show you relevant advertising on other websites and platforms.
We use Meta Pixel (Pixel ID: 471364561360129), operated by Meta Platforms Ireland Limited. This tracks the PageView event, meaning it registers when a page on this site is visited.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp | Meta (Facebook/ Instagram) | Identifies browsers to deliver and measure advertising on Meta platforms | 90 days |
4. How to Manage Your Cookie Preferences
Via our cookie banner
When you first visit our website, you will be shown a cookie consent banner. You can choose to accept or decline non-essential cookies at that point. You can also change your preferences at any time by clicking the "Cookie Settings" link in the footer of every page.
Via your browser
You can also control cookies directly through your browser settings. Most browsers allow you to refuse or delete cookies. Please note that doing so may affect the functionality of some websites. Guidance for common browsers:
Opting out of Meta (Facebook) tracking
You can opt out of Meta's use of cookies for advertising purposes via your Facebook Ad Preferences or through the Online Choices tool.
Opting out of Google tracking
You can opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on.
5. Third-Party Services
Our website uses the following third-party services that may process your data via cookies. Each provider has their own privacy and cookie policies, which we encourage you to review:
| Provider | Purpose | Privacy Policy |
|---|---|---|
| Google (Alphabet Inc.) | Analytics and tag management | policies.google.com |
| Meta Platforms Ireland Ltd. | Advertising and conversion tracking | facebook.com/privacy |
6. Your Personal Data and This Website
Our website also includes a feedback form through which you may submit your name, email address, and a message. Data submitted through this form is handled in accordance with our Privacy Policy, which explains how we collect, store, and process personal data in line with UK GDPR.
7. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use, legal requirements, or other operational reasons. The "Last updated" date at the top of this page will always reflect the most recent revision. We encourage you to review this policy periodically.
8. Contact Us
If you have any questions about our use of cookies or this policy, please contact us via the contact form page on this website, or by writing to us at the following postal address:
GRUPO BIMBO UK LTDSwinton Meadows Industrial Estate
Swinton
Rotherham
S64 8AB
You also have the right to lodge a complaint with the UK's data protection regulator:
Information Commissioner's Office (ICO)ico.org.uk | Helpline: 0303 123 1113